Privacy Policy
Your privacy and trust matter to us
1. Introduction
Welcome to Senior Mobility Tools (“we,” “our,” or “us”). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://seniormobilitytools.site (the “Site”).
By using our Site, you consent to the data practices described in this policy. If you do not agree with the terms of this privacy policy, please do not access the site.
Our Commitment: We respect your privacy and are transparent about our data practices. We collect only what we need to provide you with excellent service and never sell your personal information to third parties.
2. Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
2.1 Personal Data
When you voluntarily provide it to us, we may collect personally identifiable information, such as:
- Contact Information: Name, email address, mailing address, phone number
- Account Information: Username, password (encrypted), preferences
- Newsletter Subscription: Email address and communication preferences
- Feedback & Communications: Any information you provide when contacting us or leaving comments
2.2 Automatically Collected Information
When you visit our Site, we automatically collect certain information about your device, including:
- Device Information: IP address, browser type, operating system, device identifiers
- Usage Data: Pages viewed, time spent on pages, links clicked, referral sources
- Location Data: General geographic location based on IP address
- Cookie Data: Information collected through cookies and similar technologies
2.3 Product Research & Reviews
If you participate in product reviews, surveys, or feedback forms, we collect:
- Product ratings and review content
- Survey responses and feedback
- Product usage experiences and testimonials
3. How We Use Your Information
We use the information we collect or receive for the following purposes:
- To Provide Services: Operate and maintain our website, provide content and product recommendations
- To Improve Our Site: Understand usage patterns, improve functionality, and enhance user experience
- To Communicate: Send newsletters, product updates, and respond to inquiries (only if you’ve opted in)
- To Personalize: Customize content based on your preferences and browsing history
- To Analyze: Generate analytics about site usage, traffic patterns, and user demographics
- To Protect: Detect, prevent, and address technical issues, fraud, and security concerns
- To Comply: Fulfill legal obligations and enforce our terms of service
5. Amazon Associates Program Disclosure
Affiliate Disclosure: Senior Mobility Tools is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com and affiliated sites.
When you click on links to Amazon or other retailers on our site and make a purchase, we may earn a small commission at no additional cost to you. These affiliate commissions help support our site and allow us to continue providing free, high-quality content and product reviews.
- We only recommend products we genuinely believe in and that align with our quality standards
- Affiliate relationships do not influence our editorial content or product recommendations
- We maintain full editorial independence and transparency
- The price you pay is never affected by our affiliate relationships
Amazon and the Amazon logo are trademarks of Amazon.com, Inc. or its affiliates.
6. Third-Party Services & Links
Our Site may contain links to third-party websites, services, and advertisements that are not operated by us. We are not responsible for the content, privacy policies, or practices of third-party sites.
6.1 Third-Party Services We Use
- Google Analytics: Website analytics and user behavior tracking
- Amazon Associates: Affiliate program for product recommendations
- Email Service Providers: For newsletter delivery and communications
- Content Delivery Networks: To optimize site performance
- Social Media Platforms: For social sharing and engagement
6.2 Data Sharing with Third Parties
We may share your information with third parties only in the following circumstances:
- Service Providers: Companies that help us operate our site (hosting, analytics, email)
- Legal Requirements: When required by law or to protect our rights
- Business Transfers: In connection with a merger, acquisition, or sale of assets
- With Your Consent: When you explicitly authorize us to share your information
We never sell, rent, or trade your personal information to third parties for their marketing purposes.
7. Data Security & Protection
We implement a variety of security measures to maintain the safety of your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure.
7.1 Security Measures
- SSL Encryption: All data transmitted is encrypted using SSL/TLS protocols
- Secure Servers: Data is stored on secure servers with restricted access
- Regular Audits: We conduct regular security assessments and updates
- Access Controls: Limited employee access to personal data on a need-to-know basis
- Password Protection: User passwords are encrypted and never stored in plain text
7.2 Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required by law. When we no longer need your information, we will securely delete or anonymize it.
8. Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal information:
- Right to Access: Request a copy of the personal data we hold about you
- Right to Rectification: Request correction of inaccurate or incomplete data
- Right to Erasure: Request deletion of your personal data (“right to be forgotten”)
- Right to Restrict Processing: Request that we limit how we use your data
- Right to Data Portability: Receive your data in a structured, machine-readable format
- Right to Object: Object to processing of your personal data for certain purposes
- Right to Withdraw Consent: Withdraw consent for data processing at any time
- Right to Opt-Out: Unsubscribe from marketing communications
8.1 How to Exercise Your Rights
To exercise any of these rights, please contact us using the information provided at the end of this policy. We will respond to your request within 30 days. You may need to verify your identity before we can process your request.
9. GDPR Compliance (European Users)
If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR).
9.1 Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Consent: You have given explicit consent for specific purposes
- Contract: Processing is necessary to fulfill our services to you
- Legal Obligation: We must process your data to comply with law
- Legitimate Interests: Processing serves our legitimate business interests while respecting your rights
9.2 International Data Transfers
Your information may be transferred to and maintained on servers located outside your country of residence. We ensure appropriate safeguards are in place for such transfers, including standard contractual clauses approved by the European Commission.
9.3 GDPR Rights
EEA residents have the right to lodge a complaint with a supervisory authority if they believe their data protection rights have been violated.
10. Children’s Privacy
Our Site is not intended for children under the age of 13 (or 16 in the EEA). We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
If we discover that we have collected personal information from a child without parental consent, we will take steps to delete that information as quickly as possible.
11. Changes to This Privacy Policy
We may update our Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:
- Posting the new Privacy Policy on this page
- Updating the “Last Updated” date at the top of this policy
- Sending an email notification (for significant changes)
- Displaying a prominent notice on our Site
We encourage you to review this Privacy Policy periodically for any changes. Your continued use of the Site after we post modifications constitutes your acceptance of the updated policy.
